Property InsightsThe Changing Face of Luxury Living
Next ArticleThe Changing Face of Luxury Living

29 April 2025
Melbourne’s prestige property market is evolving beyond opulence for its own sake. Today’s affluent buyers are seeking homes that reflect a refined, functional luxury - spaces that enhance lifestyle, wellness, and future-forward living.
Wellness is now central to luxury design. No longer just a gym in the basement, high-end properties feature dedicated wellness zones: infrared saunas, yoga studios with mood lighting, and spa-like bathrooms that rival boutique hotels. This is holistic luxury, offering physical restoration as a core architectural principle.
Meanwhile, entertainment has become immersive. Private cinemas equipped with acoustic panelling, recliner lounges, and 4K projection systems are no longer reserved for mega-mansions. Even urban townhouses in South Yarra are integrating compact screening rooms and multi-use media spaces.
Basements have transcended their utilitarian purpose. In suburbs like Brighton and Toorak, they now feature temperature-controlled wine cellars, tasting rooms, and even art galleries. A basement is no longer just extra space; it’s a curated experience.
Tech-savvy living is also non-negotiable. Smart home systems that offer seamless control of lighting, blinds, security, and climate are now an expectation. Electric vehicle charging points are increasingly becoming standard, often discreetly integrated into sleek garage designs.
These days, luxury is defined not by ostentation but by thoughtful design. In 2025, Melbourne’s elite are designing sanctuaries that look ahead to the future while embracing the ease of present-day comfort.
Discover your own future-forward sanctuary. Contact Marshall White to access prestige properties in Melbourne and the Mornington Peninsula.
Image Source: First Light Project