Strategic Moves for Savvy Sellers

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Positioning for Success in 2025

28 November 2024

As Christmas draws closer, the property market is lively with activity. Transaction volumes have risen, particularly in the high-end sector, where many deals are occurring off-market. This quiet stream of premium sales underrepresents just how solid the market truly is. Beneath the surface, the underlying current of the market is stronger than it appears.   

Astute vendors are recognising this momentum and planning strategically. A growing movement is the two-stage approach via expressions of interest, with a clear plan to capitalise on strong buyer demand. Many sellers are already in discussions with agents, gearing up for listings in February and March.   

In just a few months, the summer holidays will be over, and the autumn market will be in full swing. Vendors who act now can position themselves advantageously for the year ahead.   

The numbers back up the optimism. Marshall White's recent auction success rate is hovering around an impressive 78-80%, significantly outpacing the Victorian average of 64–65%. These figures suggest the market is not just stable but balanced - a welcome change from the extremes of recent years.   

For buyers and sellers alike, now is the time to act. Whether it’s an off-market opportunity or a public listing, the window to capitalise on this buoyant market is open for savvy vendors to achieve standout results. 

Contact your local Marshall White team today to discuss how you can take advantage of these conditions and position yourself for a successful 2025 sale.  

Image Source: Arteur Project https://www.marshallwhite.com.au/project/312-cotham-road-kew-vic-1568046/