We spoke with Paul Conrad, founder of Paul Conrad Architects, about his journey from working in large firms to establishing his own practice. Conrad shared insights on his design philosophy, his experiences in London, and his commitment to elegant, timeless spaces.
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Paul Conrad Architects
14 November 2024
What inspired you to start your own practice, and how has your international experience influenced your design philosophy?
During my time working in London, I was exposed to an enormously rich range of architectural styles, from Modernist to Classical, as well as a design process that blurred the boundary between architecture and interior design. This inspired me to found a practice that places equal focus on architecture and interiors. The combination of these two disciplines working in harmony strengthens the project dynamic and ensures a considered and unified outcome. My experience in London has further influenced my design philosophy, bringing a European sensibility with a focus on elegant and timeless design.
How do you navigate the design process to ensure each project is tailored to the client and site?
Every project and client is unique. My design response always begins by thoroughly considering the site and understanding all constraints and parameters—the foundation of any good architectural solution. The client's needs and expectations remain at the forefront of the process. The floorplan forms the DNA of any successful outcome, with stylistic differences considered early on. Our clients have high expectations and are well-versed in design. Understanding their benchmark and style and applying our integrated architectural and interior design approach ensures every project is delivered to the highest standard.
What kind of elements do you integrate into your designs to evoke an emotional connection?
I am fortunate to work with unique materials and skilled artisans whose techniques turn already beautiful materials into handcrafted spaces. We often forget that a house is a bespoke piece of architecture and interior design. The human scale and tactility of interiors is a gateway to creating an emotional connection - artisanal detailing, such as hand-carved timber floors, tells a story of human craftsmanship and creates intricate marvels that no mass-production line can replicate.
Can you discuss the importance of planning and creating the right proportions in a space?
Planning is crucial in design, where architecture and interior design converge. Proportion is heavily scrutinised here, as poor proportions can't be fixed with stylistic layering. We carefully consider the feel and volume of each space, revisiting the building envelope to ensure both internal and external proportions feel right. There's no “one size fits all” approach to proportion—it's an innate feel, specific to each project.
Can you share with us a project where the result exceeded even your own expectations?
Every project has its own defining moment; however, two boldly stand out. One project, perhaps the most ambitious project to date, is nearing completion in two weeks. Our client afforded us the freedom to exercise consideration on every detail of the house, from the site master planning down to the bed linen. Being involved in a project with this level of integration ensures the final product is a highly considered and resolved outcome. The second project is our ‘Toorak Garden Residence’ as this project provided the perfect platform for us to exercise our architectural philosophy and create a home that demonstrated our commitment to the enduring characteristics of architecture – Space, Light and Proportion.
How do you see Paul Conrad Architects evolving in the future?
We have some exciting architectural and interior design projects locally, interstate and overseas. We are also delving into hotel work with a luxury ocean-side property. Developing a design typology that focuses on rest, wellness, and relaxation is an area we look forward to contributing to. Many of our upcoming projects, residential and commercial, are now having a large focus around world-class health and wellness spaces with a human-centric perspective.
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