In conversation with Boffi Studio

What most inspired you to bring the iconic Boffi brand to Australia? 

My inspiration to bring Boffi to Australia stems from a long-standing admiration for the brand. As a designer, Boffi has always represented the pinnacle of high-end design and craftsmanship. From the early days of my career, I revered Boffi’s commitment to innovation and quality. When the opportunity arose to establish Boffi Studio in Sydney, it felt like a natural progression to introduce this iconic Italian brand to the Australian market. With over 30 years in design, including running my own practice, I saw a growing demand in Australia for sophisticated, high-quality design solutions. By launching Boffi Studio, we aimed to enrich Australia’s design landscape with Italian design excellence and craftsmanship.  

How does Boffi Studio in Melbourne’s approach reflect your view on interior design's role in connecting people with spaces? 

At Boffi Studio Melbourne, our approach aims to create emotional connections between clients and their spaces, which for me is the role of Interior Design. By presenting Boffi’s offerings in a space that feels both aspirational and approachable, we foster a stronger connection between our clients and their environments. This ensures our designs are not only functional but also resonate personally with users, ultimately improving their quality of life and their relationship with their spaces.  

How has your background in Fine Arts and Architecture influenced your curation of Boffi's offerings for the Australian market?  

My background in fine arts and architecture has significantly influenced how I curate Boffi’s offerings for the Australian market. Fine arts has deepened my appreciation for visual aesthetics, while my architectural experience has honed my understanding of spatial dynamics and functionality. This dual perspective enables me to communicate effectively with my fellow peers in the architecture community and understand their design intentions, ensuring our offerings meet and exceed Australian design expectations. This approach helps create design solutions that resonate with the unique preferences of our market. 

Over the past decade, how have you seen the Australian design landscape evolve in its reception to Italian luxury brands? 

In the past decade, the Australian design landscape has certainly progressed and become more receptive to Italian luxury brands. Increased global travel and exposure have led Australians to value the craftsmanship and heritage of brands like Boffi. The industry has evolved to appreciate the sophisticated design that Italian brands represent, and Boffi has played a key role in this shift by educating Australians about the nuances of Italian design.  

What is the most rewarding part of bringing an off-the-plan development, such as First Light, to life, from concept to completion? 

The most rewarding aspect of bringing a development like First Light to life is having Boffi play a pivotal role in the project’s success. It’s truly an honour to see Boffi, the world’s number one kitchen brand featured in Australian developments. The opportunity to showcase Boffi’s products, especially in their most refined form like the Combine range, is incredibly fulfilling. What stands out most is how Boffi’s involvement can enhance the overall sales campaign and enrich the end user’s experience. Seeing our high-quality joinery become an integral part of these projects and contribute to their success is deeply gratifying. 

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